【全面战争:战锤3】速报:《腐烂王座》定价策略调整


3楼猫 发布时间:2024-04-07 00:33:19 作者:MrInhamex Language

CA宣布下周起开始《腐烂王座》的宣发工作,提前发布定价策略变化,把公告里面的废话刨去之后翻译如下:

正如去年宣布的那样,《腐烂王座》包含帝国、矮人和纳垢的全新内容,我们很高兴地宣布,每个派系的新内容都可以捆绑购买,也可以单独购买,即如果你只想扮演帝国,你可以单独购买 DLC 的这一部分,而不必购买所有东西, 允许您选择要玩的内容。以下是新的定价策略:

Thrones of Decay 将以 22.92 美元/19.10 英镑/22.92 欧元的折扣价作为完整捆绑包购买。

每个单独的包都可以以每包 8.99 美元/7.49 英镑/8.99 欧元的价格购买。

如果您在 Steam 上单独购买这些礼包,您将在补齐时获得剩余礼包的15%折扣。

也就是说总价不变,可以拆开买。

这个价格仍然偏贵,但是考虑到CA不可能再把价格调回去,所以只能看新内容机制够不够多判断值不值了。

公告原文:

Hey folks,

With the full reveal of Thrones of Decay starting next week and continuing through April, I wanted to talk with you all about some pricing changes that we’re making for this DLC that we thought would be good to share ahead of our usual reveal business.

Before we get to that, let me quickly say thank you for the reception you gave to our updated Shadows of Change.

When we first launched, we got it wrong, but you gave us the chance to help address that and all of us across Total War were grateful for how warmly you embraced the new content that we added. We hope that decisions like this help to demonstrate our commitment to improving the relationship that we share with you, and we appreciate that actions continue to speak louder than words.

You may have seen the news from SEGA last week of potential changes happening to our teams here at Creative Assembly. No matter the outcome of these changes we will still be a team who love making content for Total War: WARHAMMER III and we hope that continues to shine as we move forward with the project with even more all-new content.

Onto the news we have for you today. We are making a one-time change to the way in which we’ll release Thrones of Decay, and all of us felt that we should talk about that openly with you all before we kick things off.

As announced last year, Thrones of Decay welcomes all-new content for the Empire, Dwarfs and Nurgle, and we’re happy to reveal that each faction's new content will be available to purchase either as a bundle, or on an individual basis i.e. if you only want to play as the Empire, you can buy this section of the DLC as a standalone purchase rather than having to buy everything, allowing you to pick and choose what you want to play. Here's how it'll work:

Thrones of Decay will be available to buy as a complete bundle at a discounted rate of $22.92/£19.10/€22.92.

Each individual pack will be available to purchase for $8.99/£7.49/€8.99 per pack.

If you purchase the packs individually on Steam, you’ll receive a 15% discount on the remaining packs when you complete your collection.

Back when we got started with production on Thrones of Decay close to a year ago, we had envisioned shipping this as one big package just like we did with Shadows of Change, and after talking with many of you these past few months we recognise that these large sized, higher priced packs aren’t always what you’re looking for. So, we’ve decided to do something different just for Thrones, and used this extra time to help show that we were listening to what you had to say.

This is a new approach for us, and something that we’ll have plenty to learn about as we do it, but we think it’s the right approach and something that we feel we can do in response to the pricing changes that we brought in late last year. Giving you more choices about the ways in which you can access all-new content is important to us, and we’re keen to listen in on the conversations that will rise from the back of this news.

We’re already deep into pre-production on our future DLC post-Thrones of Decay, and the current intent is to avoid creating something quite so big in scope so that we can help to keep both the value, and the price right for you.

Speaking of the future, we’ve also been hard at work these last few months re-aligning our vision of what’s yet to come for WARHAMMER III, and as promised back in December, we’ll be back to chat more with you all about where we go next a little while after we launch Thrones of Decay.

In the meantime, we’re looking forward to revealing this new DLC for you next week, and keen to listen in on what you have to say about today's news. Please do join us over on the Total War Discord, or the Total War Forums to share your thoughts - we always appreciate it when you do!

Thanks for reading, we’ll be back early next week with more.

Adam Freeman

Head of Community – Total War

消息来源:CA官网公告


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